Divetro Inc. (“Divetro,” “we,” “us,” or “our”) values your privacy and is committed to handling your personal information responsibly and transparently.
This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, create an account, save products or carts, request a quote, place an order, communicate with us, or otherwise interact with Divetro online or offline.
Our goal in collecting information is not only to operate our business, but also to provide a smoother, more personalized, and more efficient customer experience throughout your inquiry, order, delivery, and project process.
By using our website or providing your information to us, you agree to this Privacy Policy.
1. Information We Collect
We may collect the following categories of information:
A. Information You Provide Directly
We may collect information you voluntarily provide, including:
name
email address
phone number
billing address
shipping address
project address
account registration details
saved cart or wishlist-related information
product interests and selections
quote request details
measurements, plans, drawings, and specifications
messages, emails, form submissions, and other communications
any other information you choose to provide
B. Order and Transaction Information
If you place an order, request a quote, or make a payment, we may collect information related to your transaction, including:
products ordered
order amount
payment status
delivery information
account activity
purchase and quote history
Payment information may be processed by third-party payment providers. Divetro does not store full payment card details except as necessary for transaction records, bookkeeping, or related business purposes.
C. Automatically Collected Information
When you visit our website, we may automatically collect certain technical and usage data, including:
IP address
browser type
device type
operating system
referring pages or URLs
pages viewed
session activity
date and time of visits
clicks, browsing behavior, and website interactions
cookie and similar tracking data
D. Information from Other Sources
We may also receive information from service providers, delivery partners, payment partners, analytics providers, communication platforms, advertising partners, and other third parties that support our business operations.
2. How We Use Information
We use personal information to support our business operations and to improve the customer experience before, during, and after a purchase or project.
This may include using information:
to operate, maintain, and improve our website
to create and manage user accounts
to save preferences, carts, and account-related activity
to respond to inquiries and provide customer support
to prepare quotes and process orders
to communicate about products, pricing, deliveries, account activity, and project updates
to coordinate fulfillment, logistics, and customer service
to personalize your website experience
to analyze traffic, website performance, and customer interactions
to improve our products, content, and marketing
to detect fraud, misuse, or security issues
to comply with legal obligations
to protect our rights, customers, operations, and business interests
3. Cookies and Tracking Technologies
Our website may use cookies, pixels, tags, analytics tools, session tools, and similar technologies.
We use these technologies to support website functionality and to help us better understand how visitors interact with our website so we can improve usability, content, navigation, and the overall customer experience. Depending on how our website is configured from time to time, these technologies may also help us measure campaign performance, improve communications, and support future marketing efforts. New York’s Attorney General specifically warns businesses to be accurate and transparent about tracking technologies and privacy controls.
You may be presented with a cookie banner or similar consent tool when visiting our website.
You can also control certain cookies through your browser settings, although disabling some cookies may affect website functionality.
4. Communications
If you provide your contact information, Divetro may contact you by email, phone, text message, or messaging platforms such as WhatsApp regarding:
your account
saved cart activity
quote requests
order updates
delivery coordination
service-related communications
customer support
follow-up related to your inquiry or purchase
Where required by law, we will rely on appropriate consent mechanisms for marketing or promotional communications. You may opt out of marketing emails using the unsubscribe link included in those emails. Opt-out options for other forms of communication may vary depending on the communication method and the purpose of the message.
5. How We Share Information
We may disclose personal information to categories of third parties that help us operate our business and serve our customers, including:
payment processors
shipping, delivery, and logistics providers
website hosting and technology vendors
analytics and website performance providers
communication and customer support platforms
marketing and advertising service providers
contractors, installers, consultants, or project-related partners where applicable
legal, tax, insurance, and professional advisors
government authorities or other parties where required by law
a buyer, successor, or affiliate in connection with a merger, acquisition, restructuring, financing, or sale of assets
We do not sell personal information for money. However, certain website-based analytics or advertising-related data sharing may be considered “sharing” or “sale” under some U.S. state privacy laws depending on the technology used and the law that applies. California law, for example, gives residents rights related to personal information collected, used, shared, sold, or used for certain advertising purposes.
6. Data Retention
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including:
providing customer service
maintaining accounts
fulfilling orders
supporting future service needs
keeping business and tax records
resolving disputes
enforcing agreements
complying with legal obligations
Retention periods may vary based on the type of information and the purpose for which it was collected.
7. Data Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, use, alteration, or disclosure.
That said, no website, data transmission, or storage system can be guaranteed to be completely secure. New York’s privacy and data-security framework expects businesses to use reasonable safeguards and to handle website privacy controls carefully.
8. Your Choices and Rights
You may choose not to provide certain information, but that may limit your ability to create an account, save products or carts, request a quote, place an order, or receive some services.
Depending on applicable law, you may also have the right to:
request access to certain personal information
request correction of inaccurate information
request deletion of certain information
opt out of certain data sharing or targeted advertising activities
appeal the denial of a privacy request, where required by law
California residents may have rights under the California Consumer Privacy Act, as amended, including rights to know, delete, correct, opt out of certain sale or sharing activities, and not be discriminated against for exercising applicable rights.
To submit a privacy-related request, please contact us using the contact information below. We may need to verify your identity before processing your request.
9. Children’s Privacy
Our website is not directed to children under 13, and we do not knowingly collect personal information online from children under 13. Federal COPPA rules impose special requirements on sites directed to children under 13 or sites that knowingly collect personal information from them.
If you believe that a child under 13 has provided personal information to us, please contact us so we can review and delete the information where appropriate.
10. Third-Party Websites and Services
Our website may contain links to third-party websites, tools, integrations, or services. We are not responsible for the privacy, security, or content practices of those third parties. Their handling of information is governed by their own policies and terms.
11. Do Not Track
Some web browsers may offer a “Do Not Track” setting. Because there is no universally accepted standard for responding to such signals, our website may not respond to them unless required by applicable law.
12. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. Any revised version becomes effective when posted on this page unless otherwise stated.
Your continued use of the website after changes are posted means you accept the updated Privacy Policy.
13. Contact Us
If you have any questions about this Privacy Policy or would like to submit a privacy-related request, please contact:
Your information is used only to serve you — never sold, never shared without reason.
We apply reasonable technical and organizational measures to protect your personal data from unauthorized access, disclosure, or misuse. While no transmission over the internet is 100% secure, we take privacy seriously as a core business value.
Questions about your data or how we handle it? Contact us directly.
We may collect information you provide directly, order and transaction information, automatically collected technical and usage data, and information from other sources that support our business operations.
Yes. Our website may use cookies, pixels, tags, analytics tools, session tools, and similar technologies to support website functionality and help us understand how visitors interact with our website.
We do not sell personal information for money. However, certain website-based analytics or advertising-related data sharing may be considered “sharing” or “sale” under some U.S. state privacy laws depending on the technology used and the law that applies.
We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including customer service, account maintenance, order fulfillment, records, dispute resolution, agreement enforcement, and legal compliance.
Depending on applicable law, you may have rights to request access, correction, deletion, opt out of certain data sharing or targeted advertising activities, and appeal the denial of a privacy request.
Please contact DiVetro using the contact information listed in the Privacy Policy. We may need to verify your identity before processing your request.
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